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DD News 2026-10-30
ചലനശീലമായ പശ്ചാത്തലങ്ങൾ കുട്ടികളെ ആകർഷിക്കുന്നു, എന്നാൽ പഠനത്തിൽ പുരോഗതി ഉണ്ടാക്കുന്നില്ല: ISB പഠനം ഇന്ത്യൻ സ്കൂൾ ഓഫ് ബിസിനസ്സ് (ISB) നടത്തിയ പുതിയ പഠനം, കുട്ടികളുടെ ഓൺലൈൻ വീഡിയോകളിൽ ദൃശ്യ ചലനം സ്ക്രീൻ ഏർപ്പെടലിനെ വർദ്ധിപ്പിക്കാമെങ്കിലും, വിദ്യാഭ്യാസ ഉള്ളടക്കത്തിലേക്ക് ശ്രദ്ധ വർദ്ധിപ്പിക്കാൻ സഹായിക്കില്ലെന്ന് കണ്ടെത്തി. "Attention Trap? How Visual Motion Shapes Children's Screen Time and Engagement on Video Platforms" എന്ന പേരിലുള്ള ഈ പഠനം, YouTube പോലുള്ള പ്ലാറ്റ്ഫോമുകളിൽ കുട്ടികളുടെ കാണൽ പെരുമാറ്റത്തെ ദൃശ്യ ചലനങ്ങൾ എങ്ങനെ ബാധിക്കുന്നു എന്നതിനെക്കുറിച്ചാണ്. 32,000-ത്തിലധികം "കുട്ടികൾക്കായി നിർമ്മിച്ച" YouTube വീഡിയോകൾ വിശകലനം ചെയ്തതോടൊപ്പം, 6 മുതൽ 10 വയസ്സുള്ള കുട്ടികളുമായി നടത്തിയ ഒരു കണ്ണ്-കണ്ടൽ പഠനവും ഉൾപ്പെടുത്തിയിട്ടുണ്ട്. പഠനത്തിന്റെ ഫലങ്ങൾ "Information Systems Research" എന്ന ജേർണലിൽ പ്രസിദ്ധീകരിച്ചിട്ടുണ്ട്.
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